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Course Directory

:: Course Offerings

The course offerings at Clarion University of PA go through an extensive review process by the Committee on Courses and Programs of Study (CCPS).  This course offerings list is a comprehensive list of courses that could be offered; it does not mean they are currently being offered.

For a complete list of courses offered on the current or upcoming schedules, see the Registrar's page Schedule of Classes.

To start a new search enter the course number of the subject or title you are searching in the box below.



Course Id (currently sorted in Ascending order) Course TitleCourse Description
MMAJ 101
Mass Media And Society
Investigates elements of the relationship between the mass media, message producers, and their audience, including effects of mass media messages (aural, visual, and textual media). Covers the media professions, and explores variables including mess,age meaning, environment, and technology. Requires students to apply theoretical concepts to practical problems. Each semester.|
MMAJ 140
Writing For Media
Develops fundamental skills in writing and/or visualizing for a variety of media forms. Emphasizes print and broadcast newswriting, advertising copywriting, and public relations writing. Prerequisite: ENG 111 or consent of instructor. Each semester.|
MMAJ 202
Media Production Planning
MMAJ 202, Media Production Planning is a survey class of Graphic Design, Web, Film and Video production processes. Students will learn specific steps for those types of productions as well as how those processes can help to coordinate projects in Ad,vertising, Public Relations, Journalism and other media. Students will also learn real-world management principles, and fundamental budgeting and scheduling skills. Prerequisite: MMAJ 270|
MMAJ 208
Intro To Film
This course is designed to help the student become literate in the language of film. It will introduce terminology, history, theory and technology of film. The student will take a critical look at the cinema, and will analyze the theory and techniq,ues used by directors and writers, critique a variety of works in a number of film genres.|
MMAJ 249
News Reporting
This course develops basic reporting skills for beginning journalism students including interviewing, gathering and verifying information, covering a beat, and coverage of various types of news. The focus of the course is to help students develop in,-field news reporting techniques. Prerequisite: MMAJ 140|
MMAJ 270
Temporal Media
Provides initial instruction on communicating via motion and passage of time. Includes the syntax of motion and production techniques in video and animation. Each semester.|
MMAJ 302
Film Production Planning
This course is designed to give the student practice instruction in the process of film production. All aspects of film production are covered from pre-production to post-production, including location scouting, casting sessions and on-location stag,ing. Special emphasis is placed on roles and responsibilities of personnel.|
MMAJ 311
Broadcasting Prin & Pract
Overview of the broadcasting industry, including history, technical aspects, station and network organization, sales, ratings, programming, and social and ethical influences. A foundation course for radio-TV career preparation, related fields of comm,unication, and the development of knowledgeable consumers of broadcast media. Prerequisites: COMM 100. Annually|
MMAJ 312
P R Prin & Practice
Provides fundamental instruction in public relations practices, including program planning and evaluation, working with the media, writing for public relations, and coordinating special events and functions. Explores the structure, ethics, and proces,s of public relations in business, institutions, and American society through readings and discussion. Prerequisite: COMM 100 and grade of C or above in MMAJ 140. Note: Undergraduate students completing COMM 312 may enroll in COMM 551. Annually|
MMAJ 313
Journalism Prin & Pract
Examines the history and theory of the practice of journalism paying particular attention to First Amendment issues, the language of the media, changing conditions of information, ethics, and closely examining the role and organizations of a democrat,ic press. Prerequisite: MMAJ 100 or 101.|
MMAJ 314
Advertising Prin And Practices
Introduces students to the basic principles, theories and applications of the advertising field. Examines advertisings historical background, planning and management, media strategies, creative development, international issues, and social and legal, effects. Prerequisite: MMAJ 100 or MMAJ 101|
MMAJ 320
Communication Research
Introduces students to quantitative research principles guiding mass communication professionals working in areas such as broadcasting, public relations, advertising and journalism. Topics include audience measurement principles, polling research, su,rvey construction and analysis, focus group research, mass media content analysis, and statistical analysis. Calculator required. Prerequisites: MMAJ 100 or 101.|
MMAJ 324
New Mass Media Tech & Prof
Introduces students to new mass media technologies that are changing the role of mass communication professionals working in broadcasting, public relations, advertising, and journalism. Topics include evolving mass media implementations of the Intern,et to reach audiences, evolving copyright issues and their impact on the mass media; discussion of new World Wide Web technologies such as animation formats, streaming media, and digital video production; new digital technologies and formats for broa,dcasting, and new multimedia technologies. Developing careers and challenges to older professions will be discussed in the context of mass media industry trends. Prerequisite: MMAJ 100 or 101. On demand.|
MMAJ 331
Media Ethics & Responsibility
Prepares future professional communicators to make informed media decisions. Provides a historical, legal, cultural, and philosophical context for judgment of continuing and emerging issues in mass media fields, and creates an experimental frame thro,ugh discussion, simulation, and modeling. No prerequisites.|
MMAJ 339
Global Mass Communication
Enables students to effectively interact with the new culturally diverse audience and workforce in the American business and industry. Covers the latest innovatively designed resources on cultural diversity, global mass communication competencies, an,d positive attitudes. Includes imaginative conceptualization techniques of designing mass media messages suited to the new realities of cultural diversity. Prerequisite: Junior standing.|
MMAJ 340
Newswriting
Explores the principles and practice of evaluating, gathering, and writing the fundamental news story and news feature. Includes the preparation of copy for publication, interviewing, and laboratory experience. Prerequisite: MMAJ 140|
MMAJ 341
Publications Editing
Provides fundamental instruction in editing skills, copy editing, headline writing, typography, photographs, copy control, and layout. Examines the role and responsibilities of the editor. Prerequisite: MMAJ 140.|
MMAJ 344
Investigative Journalism
Focuses on the skill and techniques used to gather in-depth information for investigative reporting. Students will learn interviewing research, and organizational skills. In addition, the legalities and practicalities of information access will be,covered. All of these skills will culminate in the production of an investigative journalism project spanning both written and recorded media. Prerequisite: MMAJ 202 and 340.|
MMAJ 345
Newswriting for Internet Media
This course develops reporting, writing and editing skills for internet delivery. Students understand the continuum of the cycle of news demanded by internet news sources, and the fundamental differences between online and traditional media. The int,ernet requires reporters and writers to think differently about the structure, appearance and detail in news stories. Students will report, write and edit news stories for the internet that are interactive and nonlinear. Prerequisite: MMAJ 140|
MMAJ 351
Field Production
Provides students with training in television production and experience in the application of communication theory and production techniques. Integrates skills in writing, photography, audio and graphics in a total production context. Prerequisite:, MMAJ 270.|
MMAJ 353
Studio Production
Develop basic skills in studio production techniques, including producing, crew positions, lighting, and on-camera talent. Prerequisite: MMAJ 270.|
MMAJ 354
Audio Production
Covers theory and advanced techniques of audio production for radio and video, from conception through completion, emphasizing multitrack, non-destructive and non-linear production. Prerequisite: MMAJ 270.|
MMAJ 355
Cinematography
This course further develops skills in digital/film production by examining the use of lenses, light meters, advanced lighting techniques, and low-tech special effects. Students produce a number of projects that employ thesetechniques. The student,will be able to provide shooting and lighting support to any kind of production and create a DVD resume reel.|
MMAJ 357
Digital/Film Editing
This course is designed to introduce and research the various aspects of digital and film postproduction editing. The course will include the aestheitcs and techniques of editing, application of editin techniques on Final Cut Pro, the video signal a,nd components, and the role of the editor. Final Cut Pro certification is possible upon successful completion of this course and the Final Cut Prio certification exam.|
MMAJ 370
Narrative Structure
This course examines narrative screenwriting through all components of story and mythic structure and exemplar film scripts. Character development in relation to narrative structures is studies. Substantial writing is realized in the production of,a synopsis, treatment and other pieces in preparation of a feature-length film script. Several major script components are also written.|
MMAJ 371
Publications Design
This course teaches principles of visual communication in print and electronic publications. Students gain design and production skills through extensive application of these principles to a wide variety of publications. Prerequisite: MMAJ 140.|
MMAJ 372
Screenwriting
This course is designed to concentrate on the development, execution and formatting of a narrative short script. Designed in a lecture/workshop format, students will produce a polished log line, synopsis, treatment, character profiles, and twenty-mi,nute screenplay, The course will also cover distribution, marketing strategies, and pitching a script.|
MMAJ 375
Photography
Provides basic principles of photography and intermediate principles of photojournalism. Study of camera and digital photography processing using programs such as Photoshop including the production of photographes for news, advertising, scientific, a,nd instructional use. Camera required. Prerequisite: Sophomore standing.|
MMAJ 417
Public Relations Campaigns
This course explores the processes of public relations research, strategic planning, tactics and evaluation in creating and managing PR campaigns. Students will integrate theory and professional skills by analyzing existing PR campaigns and current,events. The course culminates in a PR campaign that students create for an actual client. Prerequisites: MMAJ 140, MMAJ 312 and MMAJ 443 with a grade of C or above in each course.|
MMAJ 418
Advertising Campaign
Provides theory and skills to create an advertising campaign for a selected product or service. Students will study and analyze existing advertising campaigns, write creative briefs, and conduct media planning and research. Students will learn to uti,lize traditional media (print, broadcast and outdoor), as well as nontraditional media (the Internet and other interactive media) to create effective campaigns. The course culminates in a comprehensive advertising campaign that students create for an, actual client. Prerequisites: MMAJ 140, MMAJ 314 and MMAJ 446, with a grade of C or above in each course.|